Entries Tagged 'Websites' ↓

Update On The Flash Cards Site

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It has been almost a year since I have posted anything about Internet marketing. I had posted about my flash cards site and how it was doing in the search engines.

Back then I was getting 2000-4000 visits a month. I made some projections about adsense earnings based on the click through rate.  At the time I expected to make just over $9.00 if I had around 8,000 visits a month.

I am now averaging over 16,000 visits a month and 74,000 page views, but my earnings are about half of what I expected.  Google also updated their keywords research tool results and the keywords are actually searched less than they were before.

These are exact results from the Google Keyword Tool in order of traffic received.

Printable Flash Cards is searched 2,400 times a month.  I am number one for the keyword and get about 1,450 visits a month.

Multiplication Flash Cards is searched 6,600 times a month. My site has been moving and is currently number 5 and gets about 850 visits a month

Number Flash Cards Printable is searched 590 times a month. Number one for this keyword and I get almost all of the traffic at about 540.

Alphabet Flash Cards is searched 3,600 times a month. Number 6 here and get about 380 visits a month.

Printable Flashcards is searched 1,000 times a month. I’m numero uno here and also get about 380.

These are the top five keywords that bring traffic to my site. The numbers are based on Google which accounts for almost 67% of my traffic.

After reviewing all this information I realize that I should be making a lot more money than I am. I have ads on there other than adsense, but have not made a cent from them.

Next I will try placing ads in different places and see if that helps conversion. I also will put some affiliate links to related products on Amazon.

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New Site Marketing Blitz

Later this month I will be launching a new e-commerce site.  My goal for that site is to get the systems in place and enough traffic so that in six months I will be able to have a call center answer the phone and a fulfillment company ship the product.

If anyone is aware of a good fulfillment company please post a comment below with the link.

By outsourcing the majority of the tasks I will be free to pursue other business ideas I have and travel with my family a little more.

For my new site marketing blitz I am trying to keep it simple enough that it won’t be overwhelming and I can break the tasks up easily to accomplish them quicker.

There are four parts to my strategy:

  1. Find keywords
  2. Write and submit articles
  3. Social Bookmarking
  4. Comment on blogs

Keywords Research

This step can get very complicated, but I will try to briefly describe what I do for keyword research.  First I search for the topic that I am interested in, to see if there is high demand.  This would be easier to show in a video so I will do that.

Write and Submit Articles

After I have a list of about 10-20 keywords I want to target, I pick the phrase that has the lowest results, but is still searched a decent amount of times.  With this phrase in mind, I right an article for ezinearticles.com with the keyphrase as the title and then I have it naturally occur a few more times in the article, but not too many.

The article needs to be at least 450 words to make it more relevant making sure it still creates value for the reader.

In the bio box I put a couple sentences about the author and then add a link to my website or the page in my website I want to target.

Next I go to HubPages and Squidoo and write another article about the same keywords. It has to be unique to work.  On these sites I link to the ezinearticles post instead of my site to build up the page rank of the article.

My theory behind using the hubs and lenses to link to the article is that if I can get the article to be more relevant then the link from it to my site will help my site more than having three low page rank sites linking to me.

I do the same process for each keyword I chose.  I only do about 3-5 a week, however, to make it more natural. If I had 20 all in one day and nothing else it wouldn’t be as helpful over the long term.

Social Bookmarking

After I have completed the article series, I then bookmark each one on about 15 social bookmarking sites. I create a different account for each one series and save the series as well as my site in each one ensuring that the bookmarks are public.

I get a little traffic from the social bookmarking sites, but the main reason I do it is for the links.

Comment on Blogs

The last step is to give helpful or valuable comments on blogs.  Don’t spam the blogs and write something like, “Nice post! You might like my site http://jordanenglish.com“.  I never approve those kind of comments and that is true for most blogs.

In addition to commenting on blogs, I create a quick free blog at blogger.com and wordpress.com.  I put a couple paragraphs about a keyword and then link to my site.  In the links of blogroll section I link all sites and articles.  In the past I have created a new blog for each keyword, but if you create one of each for your topic and then add new posts to it, it will do better for you.

I hope this was helpful.  This is my simple link building technique and I know it can work for you too.

A Sequence In My Online Distance Learning Technology

I mentioned before that my wife makes wedding cakes and people are always asking her what flavors are good together.  One example is chocolate and mint.  The lady scrunched her mouth up making a disgusted look and let out an eww sound.  My wife then said the same thing, but reworded it a little. She called it Mint Chocolate Brownie.  The lady then got a happy look and said oh yum.

If she only said the name of the flavors, most people would not think it sounds appetizing.  Like combining raspberry and lemon or calling it raspberry lemonade.   Does strawberry and coconut sound good?  What about Tiger’s Blood? They are the same thing.

Making up a name for a combination is also better than just saying what they are.  For instance almond with peppermint may not sound good, but calling it California Christmas gives it a fun name that sounds like it would be delicious.  I just put two random flavors together and said the first thing that came to mind.  I don’t know if it would taste good, but the name makes it sound like it would.

This same thing has been done for years.  I remember when bottled water started to show up in convenience stores.  I thought it was the craziest thing I have ever seen.  You can get water from a drinking fountain or buy it.  Hmm.  They weren’t selling water, they were selling natural spring water bottled at the source.  Well guess what. The drinking fountain water is natural spring water too, but it wasn’t packaged that way so we don’t see it as the same.  Water is natural, it all comes from a spring at some point, the drinking fountain is a source.

A pen is an executive scribe device, a three ring binder is a storage system, a hamburger is gourmet angus beef patty on a home-made roll.  I could probably come up with better names if I spent more time on it.

The point is to come up with something different. I have never been in one, but Starbucks is a perfect example.  They don’t have small, medium, and large sizes.  They have Short, Tall, Grande, and Venti.  By creating a culture with its own lingo people feel loyal to the culture and want a Grande not a Medium.

What are you selling that can be repackaged or rebranded?

Printable-Flash-Cards.com Is On The First Page

I must say that watching the slow, leaning to stagnant, progression of Printable-Flash-Cards.com on google has been a little frustrating.  It actually wasn’t until I started preparing for this very post that I realized one of the reasons for the lack of movement.  Before I explain let me first go over how the website is on the first page of google.  
As I briefly explained in a previous post, I was targeting a few keywords for Printable-Flash-Cards.com.  One of my keywords made it to the first page.  It is the bottom, but the first page none the less.  The keyword that made it and the only one that showed any progress is “printable subtraction flash cards“.  This is the least searched phrase out of the key phrases I am using.  It actually receives less than an average of 5 searches a day… worldwide… on all three major search engines… combined.  

The other key phrases don’t seem to be moving at all, other than the position on the page where they are stuck.  After taking a picture of the results I read the description of the site.  It is the page wording and not the description I thought I put on there.  I checked the coding and realized I put a title, but no description.  The wording was optimized for search engines so the pages weren’t improving in the search engines.  I have since corrected the subtraction page and will work on all the other pages over the next couple days.

This is very encouraging now, because before I thought I did everything I knew how and it still wasn’t working, but alas, I haven’t done everything I know so there is still hope.  For tracking, at the time of this writing  my main key phrase, printable flash cards, puts my site on page 19 where it has been for the last month.  In another month I would hope it is in the top 5 pages, but time will tell.